How to create a discount

Set up a storewide discount that applies automatically — no code needed. Choose a percentage or fixed amount, decide whether it covers all products, specific products or a collection, set the validity dates, and save.

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A discount is the simplest way to run a sale: you set it up once and it applies automatically at checkout for every shopper who qualifies. There's no code to share and nothing for the customer to remember — the price they see is already discounted.

When to use a discount (and when to use a coupon)

Use a discount for open promotions everyone should get: a storewide sale, a markdown on one collection, a fixed amount off a hero product.
Use a coupon when you want to gate the offer behind a code — a welcome offer, a loyalty reward, an influencer code. See How to create a coupon.

Scoping the discount

The Applies to setting decides how far the discount reaches:

All products — the whole catalogue.
Specific products — only the products you pick.
Specific collections — every product inside the collections you choose.

Pick the narrowest scope that fits the promotion so you don't discount items you didn't mean to.

Percentage vs fixed amount

A percentage discount scales with the cart — 10% off a ₦20,000 order is ₦2,000, off a ₦5,000 order it's ₦500. A fixed amount takes the same money off regardless of cart size. For percentage discounts, set a Max discount to cap the most it can ever take off and protect your margins on large baskets.

Tip: Set an end date for any time-boxed sale so the discount stops itself — you won't have to remember to switch it off.

1

Open Discounts

From your Crate dashboard, open Discounts in the left sidebar. Discounts apply automatically at checkout — there's no code for the customer to enter (that's what Coupons are for).

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2

Start a new discount

Click New discount in the top-right corner to open the discount builder.

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3

Name your discount

Give it a clear name like Friday flash sale. This is for your records — customers don't see it.

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4

Set the value

Pick the value type — Percentage off or Fixed amount off — and enter the amount. For a percentage you can add a Max discount to cap how much it can take off.

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5

Choose what it applies to

Under Applies to, decide whether the discount covers All products, Specific products, or Specific collections. Pick the matching items if you choose a narrower scope.

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6

Set the validity period

Optionally set a start and end date so the discount runs only for your sale window. Leave the end date blank for an ongoing discount.

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7

Create the discount

Click Create discount. Crate saves it and it begins applying automatically to every qualifying cart.

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