About Crate

We are building commerce for every business.

Crate is the all-in-one admin for growing businesses. Sell on your own store, Instagram, WhatsApp and in person from one catalog, manage every order in one queue, and get paid the moment it lands. One place, one clear view of your whole business.

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Our mission

Commerce for every small business, wherever it sells.

The tools that run a serious business have been out of reach for most of the people doing the selling. We are changing that. One admin that is fast, honest and built for how business actually gets done, so anyone with something to sell can run it properly.

Sell

Everywhere your customers are, from one catalog.

Manage

Every order, product and customer in one place.

Get paid

Card, Apple Pay, Google Pay and bank transfer, straight to your bank.

Who is behind Crate?

Crate is a commerce platform for small and medium businesses. Crate is built by a team who hold that a merchant selling from a phone deserves the same quality of software as a merchant selling from a warehouse. Crate gives a business one dashboard for its own online store, its Instagram audience, its WhatsApp orders and its counter, with payments in the merchant's own currency, USD in the United States and NGN in Nigeria. Crate states only what it can substantiate: this page carries no customer counts, no funding claims and no awards. Crate is reached by email at [email protected], and Crate answers there rather than through a support queue no one reads.

One idea, three ways to keep it.

The principle

Sell, manage and get paid without stitching together spreadsheets, notebooks and chat threads that never agree. This is the whole product.

01 · Sell

Sell everywhere your customers already are.

List a product once and sell it from your own branded store, your Instagram, your WhatsApp and your counter. One catalog stays in sync across every channel, so you are never re-typing prices or losing track of stock.

A branded online store, live in minutes. Your store, not a marketplace.
Turn Instagram posts and DMs into orders.
Send your catalog and take orders right in WhatsApp.
Sell in person from the same catalog with point of sale.

One catalog, every channel

Online store Instagram WhatsApp Point of sale

One product catalog inside the Crate admin

02 · Manage

Run it all from one place.

Every order from every channel lands in one queue. Stock updates as you sell, so you never oversell. Every customer and their history is saved automatically.

One order queue across your store, social and POS.
Inventory that matches reality, so you never oversell.
Every customer and order on file, automatically.

03 · Get paid

Get paid, and know the moment it lands.

Take payment by card, Apple Pay, Google Pay or bank transfer. Money is confirmed instantly and you get an alert the moment it lands. Withdraw to your bank account when you are ready.

Card, Apple Pay, Google Pay and bank transfer, the ways your customers actually pay.
Your money, in your bank, not locked inside an app.

What we believe.

Convictions

We would rather set expectations down than overpromise. These are the things we hold to, said plainly.

Your store, not a marketplace.

The store you build on Crate is yours. Your brand, your customers, your data, your link. You are never competing for attention next to someone else on a shared platform. We give you the tools. The business is yours.

Your money, in your bank.

Money should not be locked inside an app. Payments are confirmed instantly, you get an alert the moment they land, and you withdraw to your own bank account when you are ready.

One catalog, every channel.

You should list a product once, not ten times across ten tools. One catalog stays in sync across your store, Instagram, WhatsApp and your counter, so the numbers always agree.

Honest by default.

We say what Crate does, not what it might one day do. No invented counts, no borrowed logos, no proof we have not earned. If we have not confirmed it, we do not claim it.

Where we start

Built for small businesses in the United States. Ready for customers anywhere.

Locality is not a limitation, it is the point. Global tools skip the payment rails our customers actually use. Local tools lack the reach. Crate is built for both: the ways people pay here, and the reach to sell across borders.

Priced and paid in US dollars. Settled to your own bank.

Priced and paid in US dollars, with card, Apple Pay, Google Pay and bank transfer.
Instant payment alerts the moment money lands.
Automatic payouts to your bank.
Sell to customers abroad and settle to your local account.

How we work.

Our values

Not slogans. The way we make decisions when we build Crate.

Fast, on purpose.

Selling is the work. Every screen is built to be quick: global search, bulk actions, and your next move one click away. Speed is a feature, not an afterthought.

Plain and honest.

We name the channels and the numbers instead of hiding behind jargon. We tell you what Crate can do and what it cannot, so you can trust what you read.

On your side.

Your customers, your data and your money stay yours. We build tools that put you in control, never a middle layer between you and the people who buy from you.

Local, then everywhere.

We start with the payment rails and channels our customers use here, then open the door to sell across borders. Rooted locally, ready for anywhere.

One place, not ten.

Spreadsheets, notebooks and chat threads that never agree are the enemy. We bring the whole business into one admin so nothing gets missed and nothing gets typed twice.

Built to grow with you.

Start today with your first product and your first order. As you add staff, locations and channels, Crate keeps up, so you never outgrow the tools that got you here.

See it for yourself.

Keep looking

The most honest proof is the product. Take a closer look.

Everything Crate does

The tools to sell, manage and get paid, grouped the way you work.

Explore features Sell on Instagram

Turn posts and DMs into orders, with one link in your bio.

See how Simple pricing

Start free. Pick a plan when your business is ready.

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Commerce for every business. Starting with yours.

Set up your store, add your products and take your first order today. Free for 14 days, no card required.

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